FACTS
Virtual Tours have become one of the most dynamic and important tools for marketing property and products for all kinds of businesses.
In a study done on the sale of a home with a virtual tour and with-out a virtual tour, the home WITH the virtual tour sold at a higher price. Why? Perceived Value. Most buyers have a tendency to think “wow, this home is special enough to have a high tech virtual tour done on it”.
92% of homebuyers consider the addition of photos to an online listing to be extremely important.
The average listing WITH a virtual tour receives 38% more views than those without virtual tours – and that number is rising each year!
Traditional advertising such as newspaper ads, brochures and open houses have limited reach. Some of these advertising methods don’t give buyers a feel of what your property actually looks like.
Virtual Tours are like having a 24 hour a day, 7 day a week, 360 days a year open house.
Homebuyers are becoming more web savvy. 80% of homebuyers are using the internet to get information on purchasing a home.
Internet buyers start using the internet very early in the home buying process – even before selecting a real estate agent. Get yourself in front of them with a virtual tour.
Since internet buyers typically have a good understanding of what they want, where they want to live, and what they can afford, they tend to look at fewer homes and buy faster.
By the time internet buyers contact a real estate agent they often have:
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